"Hand-painted brushstrokes form a painterly rainbow at the hemline of an asymmetric bias cut satin silhouette. An oversized velvet headband makes a chic hat alternative…the perfect way to make a statement whilst retaining a contemporary edge."
“Royal Ascot is the high point of the British Fashion Season and is the finest racing event in the world. This design would be a silk georgette fabric to allow plenty of movement. The current vogue ankle length creates elegance, perfect for a day at the races! The rainbow inspiration adds a lift with a beautiful range of colours and tones.”
Mariam Boutorabi, Womenswear Design Director, Boden: “Royal Ascot is always such a highlight for me, I love seeing all the amazing dresses and outfits. This summer will be a little different but it will still be fantastic to watch from home. Ascot style is all about bold colour and print which I think we do very well at Boden and this rainbow style is sure to lift the mood”
"Fashion and Royal Ascot are a match made in heaven and I can't wait to see what everyone is wearing at home this year."
“It would be wonderful to celebrate the pomp and ceremony of Royal Ascot at home as we won’t be able to attend this year. Set your television up in your garden with a marquee if you have one, dress in your finest ascot outfit (don’t forget your hat!) and make it a special occasion with some beautiful blooms from your florist, a picnic and of course, some champagne! You could ask a small group of friends to join you and raise some money for the NHS at the same time. My dream outfit for Royal Ascot is this rainbow-ombre chiffon dress with a full circle skirt and soft bodice, lined in nude silk and accessoriesed with a big straw hat and bag.. perfect for the summer heat and will see you through a whole day of racing looking super chic and elegant, but still relaxed and comfortable”
"I love a jumpsuit and I think it’s ideal for event dressing. Ascot is about glamour and to an extent flamboyance but mostly it’s about a fun day out and the chance to wear a fabulous hat. This metallic rainbow jumpsuit is a showstopper that’s bound to make any racegoer the picture of sartorial elegance."
“Royal Ascot is synonymous with high fashion and British heritage and is always one of the highlights of my summer. I love seeing all the fashions on parade, the fabulous hats and of course seeing HM The Queen is always very special. But even though we cannot attend the racecourse this year, I am looking forward to celebrating the occasion at home in true Ascot style!”
"With the increasing spotlight on sustainability in fashion and a move away from wear it once outfits, a rented dress from HURR is the perfect way to make your at home race day all that more special. Celebrate Royal Ascot in a rented HURR outfit whilst championing sustainability from your own home."
"Royal Ascot has always been synonymous with fashion and sartorial elegance, fashion and style are an integral part of the Royal Ascot experience, whilst we are living in unprecedented times, we can embrace and celebrate the long-standing occasion from our homes through our own individual style. Front Row is proud to work alongside The British Fashion Council and Royal Ascot to provide you with luxury-on-loan to help you find the ultimate outfit."
"I’ll still be wearing my pot of gold this year!"
“The Royal Ascot races are always one of my favourite events. This year, I will put on one of my dresses and a gorgeous hat and drink Pimms in my garden, while watching - the races. I’ll miss the excitement and the atmosphere, but won’t let that stop me having a great day with my family."
"Tailoring is elegant, timeless and powerful and whilst it may not be the traditional choice for an Ascot outfit, I think that's why it is a great choice. It will ensure you stand out from the crowd, make a statement and turn heads, which is really everything we want from an Ascot outfit. I've created this Deck suit for Royal Ascot 2020 as to me it represents the ultimate racing look - it not only makes a sartorial statement, but offers a sense of rebellion and empowerment at the same time and the rainbow inserts add a heavy injection of fun."
"My ultimate dress for Royal Ascot is a piece of fashion theatre blending a stylish, appropriate and elegant silhouette with exaggerated sleeves and a beautiful rainbow panelled silk skirt, which is also a symbol of thanks to our wonderful NHS and frontline workers. I have completed the outfit with a chic turban style hat which ties with an elaborate bow detail at the back of the head. The scale of the hat balances out the wonderful drama of the full midi length skirt. Ascot is such a highlight of our summer and one of my favourite events every year. Although we can’t celebrate in person this time, I will definitely be dressing up and donning a hat at home whilst enjoying a glass of fizz! The summer just wouldn’t be the same without some celebration during Ascot week."
Henrietta Rix & Orlagh McCloskey, RIXO co-founders: “Royal Ascot has always been an event where attendees can express themselves through fashion. We hope that in spite of the event not taking place as usual, people will still dress up and embrace the celebrations at home. What we wear can completely change how we feel and can make a statement about what we stand for. Rainbows represent hope, compassion, love and positivity, so we chose to sketch our rainbow floral Steph dress to represent the positive future we’re hoping and working for amidst the current climate. We’re so honoured to have been chosen to take part in Royal Ascot’s activities and help them support and raise awareness for the important causes in need at this time - The National Emergencies Trust Relief Fund, NHS Charities Together, The Care Workers Charity and the Berkshire Community Foundation.”
"MY WARDROBE HQ is a rental and resale platform with sustainability at its heart. We’re thrilled to support Royal Ascot this year and have used nature to represent this beautiful Sharon Wauchob dress which is available to buy or rent on the platform."
"In these challenging times, it's important to keep traditions alive as well as keeping spirits up and passions nurtured."
“Royal Ascot to me is more than just the players’ passion and commitment to the race—it’s also an opportunity for everybody in attendance to have fun at the racecourse, while looking their best. Another great thing about the annual meeting is that it has always attracted a very broad spectrum of British culture: there is the bold, the brash, the beautiful, and everything else in between. I think the current circumstances should encourage women to think differently about their outfits and put them together in a more clever way, since this time we all have to enjoy the race from home to prevent further spread of COVID-19. It’s an opportunity for all of us to do something very creative and am therefore very proud to celebrate Royal Ascot’s distinctive legacy via this #StyledWithThanks campaign, while raising funds for The National Emergencies Trust Relief Fund, NHS Charities Together, The Care Workers Charity and the Berkshire Community Foundation.”
“There is no British summer season without Royal Ascot. With its timeless yet modern approach to luxury, Galvan is perfect for a day at the races. Opt for a bold jumpsuit or featherweight calf-length style such as our Majorelle cocktail dress, which comes in crisp white, sun-kissed buttermilk or romantic floral. Celebrate at home this summer with close friends - set up a beautiful table in the garden with champagne and strawberries, slip into an outfit that makes you smile, and pick your favourite horse!”