1st March 2017

Royal Ascot - A World Like Nowhere Else

Ascot Racecourse is delighted to unveil a one-of-a-kind piece of art in the form of a globe, adorned with 30 hand painted illustrations telling the tale of Royal Ascot’s long-standing traditions and rich heritage.

The globe, titled ‘A World Like Nowhere Else’, was unveiled at The Goring Hotel in London on Wednesday 1st March, before embarking on a journey around the capital and the South of England for members of the public to see.

Afterwards, it will take centre-stage at the racecourse for Royal Ascot from Tuesday 20th – Saturday 24th June.


London globemakers Bellerby & Co have been tasked with bringing to life Royal Ascot’s unparalleled offering in the form of an illustrated globe. One of the most anticipated events in the British summer sporting and social calendar, the five days of world-class racing, excitement, pageantry, fashion and style forms the inspiration for the illustrations, each of which have been hand-painted.

The Royal Procession, Ascot’s iconic Greencoats, the finest thoroughbreds running through waves, a statue of Yeats, a fleet of helicopters, well-dressed ladies, a Champagne waterfall, a floating cake stand representing Afternoon Tea and the famous Bandstand are just some of the highlights, that together tell the story of everything that Royal Ascot represents.

Juliet Slot, Commercial Director, Ascot Racecourse says, “Our ‘World Like Nowhere Else’ globe celebrates the rich offering that has and continues to evolve at Royal Ascot for hundreds of years, bringing relevance and vibrancy to an art form that has been passed through generations.

"Our customers have told us that when they come to Royal Ascot they take a moment out of the everyday and step into another world. Our aim is to capture this sentiment and bring to life the intricacies of what the world of Royal Ascot is in the form of the globe.”

The making of the globe took just under three months to complete. The illustrations were created, and then Bellerby & Co. used their knowledge to shape the artwork so it could be mapped on to a sphere.

A cartographer then worked with the globemaker, Peter Bellerby, to test that everything was laid correctly on gores, before printing out copies which were then cut by hand, painted and applied to the sphere.

The layout was tweaked, printed and tested many times before the final result; because each piece of the “map” is on a surfboard shaped piece of paper, ensuring it is the perfect match that will line up correctly is extremely time consuming and requires both expertise and patience in equal measures. Once this process was completed the painters spent a further two weeks colouring the illustrations to match Ascots requirements.

The design of the base was inspired by a traditional Philips globe from the early twentieth century, hand-turned and polished in London from cherry wood. The brass arm was made to order and hewn from a solid piece of brass before being hand polished.

Peter Bellerby, Bellerby & Co. says, “I was thrilled to be asked to work with Ascot creating the ‘World Like Nowhere Else’ globe.

"I spent the early part of my childhood in Buckinghamshire and I learnt to ride very early, so it was particularly fitting.

"In eight years of globemaking, this is the first time a client has put their own world on to a globe, which excited me and the team. I hope it will capture the imagination of the British public in the same way that it did for us.”


To toast the globe’s arrival in London where it will be shown for the first time at The Goring, visitors will be able to enjoy ‘A World Like Nowhere Else’ Bollinger Champagne experience in the Michelin-starred Goring Dining Room restaurant.

Champagne Bollinger and The Goring (who are both Royal Warrant Holders) have been inspired by the globe’s artworks and as Ascot’s Official Champagne, Bollinger has created a champagne flight experience, which tells the story of a day at the races through a step-by-step narrative, based on the globe’s illustrations. (The Flight will be £68, and it will include glasses of Bollinger Special Cuvée, Bollinger La Grande Année and Bollinger Rosé.).

After two weeks at The Goring, the globe will embark on a tour around London and the South-East. Its various stops include the historic British auction house Christie’s to coincide with a Sporting & Wildlife art sale, an appearance at Bond Street department-store Fenwick, an appearance at The Ritz Hotel in Mayfair to celebrate the launch of the Royal Ascot Style Guide, an appearance at Raymond Blanc’s world-famous hotel-restaurant Le Manoir aux Quat’Saisons and a fortnight at The Hurlingham Club in Fulham.

Further venues and all dates will be announced over the coming weeks at ascot.co.uk

Tickets for Royal Ascot start from £37.

Fine Dining at Royal Ascot is headlined by Raymond Blanc OBE and Phil Howard. Prices start from £269 per person + VAT.

To book tickets or for further information click here or call 0844 346 3000.